Ticketing Information at The Sonnentag


Plan your visit with ease using our ticketing options designed to fit every guest’s needs. This page includes everything you need to know about purchasing tickets, box office hours and policies, mobile ticketing, group sales, and accessible seating. Whether you’re attending a game, concert, or special event, we’re here to make your ticketing experience smooth, convenient, and accessible from start to finish.

Box Office

The Sonnentag Box Office accepts all major credit and debit cards. Cash is no longer accepted as of January 1, 2026, and checks are not a valid form of payment. To avoid long lines and ensure a smooth entry, we strongly encourage purchasing tickets online in advance. Guests attending Blugold games can purchase tickets online at the same price as the box office, with no additional fees.

Box Office Hours (Non-Event Days)

We are not open in the box office on non-event days. You may email sonnentag@uwec.edu or call (715)-836-2400 with questions.

Box Office Hours (Event Days)

  • The Box Office will open approximately 60 minutes prior to event start time.

Mobile Ticketing via AXS

The Sonnentag has partnered with AXS to provide mobile ticketing for all events, allowing for smooth and convenient entry. Tickets are delivered directly to your smartphone through the AXS app—no printing required. AXS is the only authorized ticketing platform for events at The Sonnentag.

Tickets purchased from third-party or unauthorized sources (such as StubHub or Craigslist) are considered buyer beware, and The Sonnentag cannot guarantee their validity. Only valid AXS tickets will successfully scan and grant entry. Guests holding invalid tickets will not be admitted, and The Sonnentag is not responsible for tickets purchased from unauthorized sellers. To create an account and get started, visit axs.com.

Step-by-Step Instructions Provide Below

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Child Ticketing Info

Children 2 years and older are required to have a ticket for all events. Some shows may have different requirements, necessitating a ticket for children younger than 2 years old. For specific age requirements, please refer to the event's ticketing page.

Free Parking

Parking at The Sonnentag is included in the admission price for all events. For events that do not require a ticket for admission, parking is free. Accessible drop-off and parking are available at the North entrance. 

 

Group Tickets

With our specialized group ticket options, parties of 10 or more people can be seated together to see a show. Whether you're organizing a corporate outing, a school trip, or a gathering with friends and family, our group sales team is here to provide personalized service and exclusive bulk benefits.

Group Ticket requests for UW-Eau Claire Blugold Games are required to be placed a minimum of 24 hours in advance.

Please note: Group sales may not be available for all events hosted at the Sonnentag. Contact our team at sonnentag@uwec.edu or visit the event’s website for more details.